01
AI Search Presence Audit
Analysis of how your brand, products, and key personnel are currently represented in outputs from major LLMs and generative search systems — documenting accuracy, framing, and gaps.
03.6 — Reputation
AI Influence & Generative Search Control
Shaping how AI systems and generative search engines represent your brand — ensuring accuracy, authority, and positive framing in LLM-powered results across all markets.
What's included
Four disciplines.
One AI-ready presence.
We shape how AI models and generative search systems represent your brand — through structured data, authoritative content, and systematic presence in the sources these systems draw from.
02
Structured Data & Knowledge Graph Optimisation
Implementation of schema markup, structured data, and knowledge graph entries to ensure AI systems have access to accurate, machine-readable information about your organisation.
03
Authority Source Development
Creating and placing content in the authoritative sources — Wikipedia, Wikidata, major publications, industry databases — that LLMs prioritise when generating responses about your brand.
04
Ongoing AI Representation Monitoring
Continuous monitoring of how your brand is represented in generative AI outputs across major platforms — with alerts for inaccurate, negative, or missing information and rapid correction protocols.
Why it matters
AI will define how
people find you next.
Generative AI is already changing how people find information about businesses. ChatGPT, Perplexity, Google AI Overviews, and similar systems are increasingly becoming the first point of contact — and unlike traditional search, they generate opinionated summaries rather than a ranked list of links. The content of those summaries is determined by the data these systems were trained on and the sources they currently trust.
Organisations that do not actively manage their AI representation will have it managed for them — by whatever data happened to be available at training time. We ensure your brand is represented accurately and positively in the AI-powered results that are increasingly replacing traditional search.
Why it matters
- ✓Understand how your brand is currently represented in major AI and generative search systems
- ✓Ensure AI systems have access to accurate, structured information about your organisation
- ✓Build presence in the authoritative sources that LLMs use to generate responses about you
- ✓Monitor AI representations continuously and correct inaccurate or harmful outputs as they emerge
Who it's for
Reputation & Search Control
- Organisations who want to ensure they are represented accurately in ChatGPT, Perplexity, and Google AI results
- Brands launching in European markets who need to establish their AI presence from the start
- Companies whose AI representation contains inaccuracies, outdated information, or missing content
- Executives and public figures who need to manage how AI systems describe their background and role
Part of a broader service
Reputation & Search Control
This service is one part of our comprehensive reputation and search management offering — covering everything from initial audit through active management and crisis response.
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Be represented accurately
in every AI system.
Structured data, authority source development, and ongoing monitoring — ensuring every major AI system represents your brand accurately, completely, and positively.